One Week Left! Progress Update.
over 3 years ago
– Sat, Dec 12, 2020 at 10:34:25 PM
351 backers! That's more than double my high school graduating class. You see, I'm from a small town in rural Utah-- total population 7,700 the year I graduated. I never would have dreamed that I'd be able to make a product that hundreds of people in 24 different countries would want to own. Thank you all. What a thrill.
Here's the latest on the Titanium Ruler + Angle Finder:
Packaging!
Do you ever invest money in ways that terrify you? I do. Yesterday, I dropped $2,400 on a cutting die and print plate for the ruler packaging-- that's a heap of money for a small business like Knafs! And some might argue that was a stupid way to spend. Perhaps. But here's how I see this Kickstarter: I'm not putting this stuff out there to make bank and buy a dirt bike or a new pair of skis. I see this entire project as an investment in my business. I've created a USA made corrugated box that fits the Titanium Ruler and will function as a general product box well into the future-- a long-term investment. This Kickstarter has given me confidence to invest in Knafs infrastructure. I'll be able to use the same cutting die and print plate to make inexpensive, easily recyclable corrugated boxes for 10-15 years. Thanks for trusting me with your hard-earned cash. Here's the final prototype of the box:
Fulfillment
I spent part of last week preparing BackerKit to fulfill all your pledges. The coolest thing about that platform is that you'll be able to add other Knafs products to your reward. I'm particularly excited about this for Internationals that live in places we typically don't ship Knafs products. This is a great chance to pick up our poster, shop mat, or wallet. Additionally, if you want more Ti rulers, you'll be able to add more products to your reward at the end of the campaign.
Stretch Goals
One of my mentors suggested I do some stretch goals on this project. The thought was a good one. But I realized something about myself: I value simplicity. I'd rather do two products well than 4 products not-so-well. So, there aren't any stretch goals on this project to preserve simplicity and save my sanity. We're just rockin' the ruler and flight tag keychain-- keepin' it super simple over here.
Friends to Follow
Lastly, this project has been inspired and mentored by several incredible creators in the Kickstarter community. And it just happened that two of those friends launched a new Mini Click Pen this week. If you love quality goods made by really fantastic humans, check out the Mini Click Pen from Chadwick and Joe of Big Idea Design. I backed the project, and I'm stoked to get a new Titanium pen... or do I pick Copper? Choices are hard... check out their latest.